Stevano Lie | Product Designer
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UX Blog

How to improve conversion rate

  1. Understand your users: Conduct research to understand the needs, goals, and pain points of your target audience. Use this information to inform design decisions.

  2. Make it easy to navigate: Create a clear and intuitive navigation structure that helps users find what they're looking for quickly.

  3. Optimize for speed: Ensure that your website loads quickly and efficiently, as slow loading times can lead to high bounce rates.

  4. Use clear and persuasive copy: Use clear and persuasive language to guide users through the conversion process, and make sure that the call-to-action (CTA) is prominent and compelling.

  5. Make it mobile-friendly: Optimize your website for mobile devices, as more and more people are using smartphones and tablets to browse the web.

  6. Use A/B testing: Experiment with different design elements and layouts to find out what works best for your audience.

  7. Make it accessible: Make sure that your website is accessible to users with disabilities, as this will improve the overall user experience and increase your reach.

  8. Use clear and consistent design: Use consistent design patterns and elements throughout the website, and make sure that the visual hierarchy is clear.

  9. Make it easy to buy: Make the process of buying as simple and straightforward as possible, and remove any barriers that might prevent users from completing a purchase.

  10. Continuously improve: Continuously gather feedback and data, and use it to improve the overall user experience and conversion rate of your website.

Stevano Lie